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The Power of Productized Services

In building blocks, product ladder by neville

UPS and FedEx are the big boys on the block when it comes to delivering stuff. In 2016, UPS delivered 4.9 billion packages and documents; FedEx delivers over 13 million shipments each business day. Yet every time you send something with UPS or FedEx, you know exactly what you’re going to get. You know when your package is likely to …

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How a product ladder makes it easier for customers to buy – and keeps them coming back for more.

In building blocks, product ladder by neville

Kaizen is a Japanese word for continuous improvement. It is the philosophy of continuously examining what we do and making improvements where possible. Kaizen first became famous in the west when Toyota’s manufacturing processes seemed to be able to produce more and more vehicles while maintaining levels of quality that far surpassed their competition. Today, kaizen is accepted and practiced …